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Interactive Media
As more and more companies utilize the web, interactive media is rapidly taking a commanding lead in how your message is delivered to potential customers. The need to engage your customers in an interesting way is vital and can help you obtain valuable information from them. More creative ways of getting their attention is apparent in creative flashy ads, expandable flash banners, microsites, rich media and much more.
Here are some types of Interactive Media:
- Animated Narratives
- Audio & Video
- Discussion Environments
- Online Course, Workshop, Tutorial, or Lessons
- Digital Library
- Games
- Illustrated Essays
- Interactive Images
- Interactive Maps
- Interactive Simulations
- Interactive Timelines
- Polls & Provocations
- Resource Banks
- Video Content Companion
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Affective interaction design
Throughout the process of interaction design, designers must be aware of key aspects in their designs that influence emotional responses in target users. The need for products to convey positive emotions and avoid negative ones is critical to product success. These aspects include positive, negative, motivational, learning, creative, social and persuasive influences to name a few. One method that can help convey such aspects is the use of expressive interfaces. In software, for example, the use of dynamic icons, animations and sound can help communicate a state of operation, creating a sense of interactivity and feedback. Interface aspects such as fonts, color pallet, and graphical layouts can also influence an interface's perceived effectiveness. Studies have shown that affective aspects can affect a user's perception of usability. |
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